Barra Viva / Spanish-first Bar Experience
The night starts here.
A digital menu with its own rhythm, created from a Spanish cultural point of view to discover flavors, share the energy, and choose without friction.
01The idea
Flavor is a way to navigate.
Barra Viva organizes the experience around the mood of each drink. Deep aubergine, coral, agave, cream, and chrome reflections create an expressive identity that feels social without becoming noisy or stereotypical.
Flavor selector
What do you want to feel tonight?
A conceptual demonstration of how a menu can begin with intention and taste instead of an endless list.
Flavor / 01
Light, green, luminous.
A path for discovering bright, lively drinks, with descriptions that speak about sensation before technique.
ProfileFresh herbs · citrus · bubbles
Your pathStart with something bright
A concept by Carlos
A great bar has its own voice. Its digital experience should too.
Barra Viva demonstrates how bilingual strategy, product discovery, and identity can form one coherent experience from the first touch.